External Tracking with ConversionRuler

Overview

Tracking services can help determine the effectiveness of your web site marketing. FastSpring easily integrates with ConversionRuler to track and report your pay-per-click campaigns, email campaigns, banner advertisements, and affiliate links. 

Initial Setup

ConversionRuler Setup

If you have not already done so, sign up for a ConversionRuler account. Login to your account and click the Manage tab. Click on Install tracking snippet.

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Click on Conversion Action Snippets. Then click on Orders. In the Amount Code field, enter #{order.subTotal.value} and in the Order ID Code field, enter #{order.id}. Do not select the checkbox to the right of the field. Copy the order tracking code snippet by clicking on the scissors icon.

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FastSpring Setup

Go to SpringBoard's Store Home » External Tracking. Click Add Tracking Method. 

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FastSpring offers three tracking types: Google Analytics, Google Adwords, and custom tracking. Select Custom Tracking and click Next. Enter in a Name, such as ConversionRuler, for this tracking method (the name is used for management purposes). Under Free-form XHTML Fragment / Script, enter in the order tracking code snippet from above, which you copied from ConversionRuler's website. 

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You will need to make a few minor edits to the order tracking code snippet you just entered. Before the changes, your code should look like the following:

<!-- ConversionRuler Action Script: Orders BEGIN -->
<script type="text/javascript">
(function(){var d=document,u=((d.location.protocol==='https:')?'s':'')+'://www.conversionruler.com/bin/js.php?siteid=XXX';
d.write(unescape('%3Cscript src=%22http'+u+'%22 type=%22text/javascript%22%3E%3C/script%3E'));}());</script><script type="text/javascript">
var _crq = window._crq || [],
cramount0 = '#{order.subTotal.value}',
crtext0 = '#{order.id}';
cr_track('3');</script><noscript><div style="position: absolute; left: 0"><img
src="https://www.conversionruler.com/bin/tracker.php?siteid=XXX&amp;nojs=1&amp;actn=3&amp;cramount0=#{order.subTotal.value}&amp;crtext0=#{order.id}" alt="" width="1" height="1"
/></div></noscript>
<!-- ConversionRuler Action Script: Orders END -->

Delete everything from <noscript> to </noscript> . Then add <div> at the very beginning of the code and add </div> at the very end of the code. After you have made these changes, your code should look like the following:

<div><!-- ConversionRuler Action Script: Orders BEGIN -->
<script type="text/javascript">
(function(){var d=document,u=((d.location.protocol==='https:')?'s':'')+'://www.conversionruler.com/bin/js.php?siteid=XXX';
d.write(unescape('%3Cscript src=%22http'+u+'%22 type=%22text/javascript%22%3E%3C/script%3E'));}());</script><script type="text/javascript">
var _crq = window._crq || [],
cramount0 = '#{order.subTotal.value}',
crtext0 = '#{order.id}';
cr_track('3');</script>
<!-- ConversionRuler Action Script: Orders END -->
</div>

After you make the changes, click Next and click Save.

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We're Here to Help

For assistance with integrating ConversionRuler with FastSpring, please open a support ticket.

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